{"id":11317,"date":"2025-12-02T21:18:23","date_gmt":"2025-12-02T21:18:23","guid":{"rendered":"https:\/\/www.cbwebsitedesign.co.uk\/?page_id=11317"},"modified":"2025-12-04T17:57:34","modified_gmt":"2025-12-04T17:57:34","slug":"geo-services","status":"publish","type":"page","link":"https:\/\/www.cbwebsitedesign.co.uk\/geo-services\/","title":{"rendered":"GEO"},"content":{"rendered":"<!-- geo-hero --><section class=\"section geo-hero inverted\">\n  <div class=\"container z-20\">\n    <div class=\"row\">\n      <!-- Content -->\n      <div class=\"hero-content lg:w-8\/12\">\n                  <div class=\"hero-subtitle\">\n            <span class=\"text-red\">GEO &#038; AI<\/span> Optimisation Services          <\/div>\n                          <div class=\"hero-title\">\n            <h1>Be Visible in <span class=\"text-green\">AI<\/span> Search<\/h1>\n          <\/div>\n                          <div class=\"flex content lg:w-1\/2\">\n            <p>Search is changing, and visibility won\u2019t wait. We use GEO and AI optimisation to make sure your brand stands out wherever people are looking.<\/p>\n          <\/div>\n                <div class=\"buttons flex flex-wrap gap-8\">\n                          <a href=\"https:\/\/www.cbwebsitedesign.co.uk\/contact-us\/\" target=\"_self\" class=\"btn btn-outline\" data-mp>\n                <span class=\"btn-bg\" data-mp-item data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                <span class=\"btn-label\" data-mp-item>Get Your AIO Plan<\/span>\n              <\/a>\n                                      <a href=\"https:\/\/meetings.hubspot.com\/georgia130\/initial-web-design-call\" target=\"_self\" class=\"btn btn-outline\" data-mp>\n                <span class=\"btn-bg\" data-mp-item data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                <span class=\"btn-label\" data-mp-item>Speak to a Specialist<\/span>\n              <\/a>\n                    <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n  <div class=\"container z-20 geo-badges-bottom\">\n         <div class=\"badges-swiper badges swiper\">\n        <div class=\"swiper-wrapper\">\n    \n                      <div class=\"swiper-slide\">\n              <div class=\"badges-item\">\n                <div class=\"badge flex gap-4 items-center justify-center\">\n                  <img decoding=\"async\" width=\"56\" height=\"57\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/chatgpt-icon.svg\" class=\"attachment-large size-large\" alt=\"\" fetchpriority=\"high\" sizes=\"(max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <div class=\"badge-content\">\n                    ChatGPT (OpenAI)                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n                      <div class=\"swiper-slide\">\n              <div class=\"badges-item\">\n                <div class=\"badge flex gap-4 items-center justify-center\">\n                  <img decoding=\"async\" width=\"56\" height=\"56\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/gemini-icon.svg\" class=\"attachment-large size-large\" alt=\"\" fetchpriority=\"high\" sizes=\"(max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <div class=\"badge-content\">\n                    Google Gemini                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n                      <div class=\"swiper-slide\">\n              <div class=\"badges-item\">\n                <div class=\"badge flex gap-4 items-center justify-center\">\n                  <img decoding=\"async\" width=\"56\" height=\"56\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/perpelexity-icon.svg\" class=\"attachment-large size-large\" alt=\"\" fetchpriority=\"high\" sizes=\"(max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <div class=\"badge-content\">\n                    Perplexity                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n                      <div class=\"swiper-slide\">\n              <div class=\"badges-item\">\n                <div class=\"badge flex gap-4 items-center justify-center\">\n                  <img decoding=\"async\" width=\"56\" height=\"56\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/claude-icon.svg\" class=\"attachment-large size-large\" alt=\"\" fetchpriority=\"high\" sizes=\"(max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <div class=\"badge-content\">\n                    Claude (Anthropic)                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n                      <div class=\"swiper-slide\">\n              <div class=\"badges-item\">\n                <div class=\"badge flex gap-4 items-center justify-center\">\n                  <img decoding=\"async\" width=\"56\" height=\"56\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/copilot-icon.svg\" class=\"attachment-large size-large\" alt=\"\" fetchpriority=\"high\" sizes=\"(max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <div class=\"badge-content\">\n                    Microsoft Copilot                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n              \n        <\/div>\n      <\/div>\n    \n  <\/div>\n  \n    <div class=\"scroll\" data-cursor=\"hover\" onclick=\"document.querySelector('section').nextElementSibling?.scrollIntoView({ behavior: 'smooth' })\">\n    <h6>Scroll Down<\/h6>\n<\/div>\n  \n  <div class=\"bg bg-black\">\n              <figure class=\"cursor-fine-hidden\">\n            <img decoding=\"async\" width=\"2560\" height=\"2165\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-scaled.webp\" class=\"attachment-full size-full\" alt=\"\" fetchpriority=\"high\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-scaled.webp 2560w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-300x254.webp 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-1024x866.webp 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-768x649.webp 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-1536x1299.webp 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-2048x1732.webp 2048w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-576x487.webp 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-1366x1155.webp 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-1600x1353.webp 1600w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/creative-web-orbs-1920x1624.webp 1920w\" sizes=\"(max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>        <\/figure>\n        <\/div>\n    <div class=\"spline cursor-fine-block\">\n      <canvas id=\"spline-canvas\" style=\"width:100%;height:100%;display:block;\"><\/canvas>\n    <\/div>\n    \n    <script type=\"module\">\n      import { Application } from \"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/themes\/cbd\/templates\/blocks\/geo-hero\/runtime.js\";\n    \n      const canvas = document.getElementById(\"spline-canvas\");\n      const app = new Application(canvas);\n    \n      app.load(\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/themes\/cbd\/templates\/blocks\/geo-hero\/scene.splinecode\");\n    <\/script>\n<\/section>\n\n<!-- three-left-text-right-2 --><section class=\"section geo three-left-text-right-2 padded\">\n  <div class=\"bg bg-padded bg-white\"><\/div>\n  <div class=\"relative container\">\n    <div class=\"row justify-between gap-12 lg:gap-24  items-center\">\n      <div class=\"lg:w-6\/12\">\n        <!-- Composition -->\n        <div class=\"comp comp-1\">\n                    <div class=\"comp-col\">\n                          <figure class=\"media add-parallax \">\n                <img width=\"2093\" height=\"1760\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1.png\" class=\"attachment-full size-full\" alt=\"GEO SEO Nav\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1.png 2093w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-300x252.png 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-1024x861.png 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-768x646.png 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-1536x1292.png 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-2048x1722.png 2048w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-576x484.png 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-1366x1149.png 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-1600x1345.png 1600w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V1-Black-1-1-1920x1615.png 1920w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>              <\/figure>\n                                      <figure class=\"media add-parallax \">\n                <img width=\"1934\" height=\"1726\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2.png 1934w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2-300x268.png 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2-1024x914.png 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2-768x685.png 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2-1536x1371.png 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2-576x514.png 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2-1366x1219.png 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2-1600x1428.png 1600w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Glass-Illustrations-V3-Black-1-2-1920x1714.png 1920w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>              <\/figure>\n                      <\/div>\n                      <figure class=\"media no-play-button\">\n              <video playsinline data-autoplay-in-viewport=\"true\" preload=\"none\" muted loop  poster=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/geo-cover.png\"  >\n              <source type=\"video\/mp4\" data-src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Generative-SEO.mp4\" \/>\n              Your browser does not support the video tag.\n              <\/video>\n              <div class=\"media-overlay\">\n                <button aria-label=\"Play Video\" class=\"play\" data-toggle=\"video-modal\" data-video=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Generative-SEO.mp4\"><\/button>\n              <\/div>\n            <\/figure>\n                  <\/div>\n      <\/div>\n      <div class=\"flex-1\">\n        <div class=\"inner pb-layout-sm\" data-fade-in-childs>\n                      <div class=\"subtitle\">\n                <svg width=\"20\" height=\"20\" fill=\"none\" viewBox=\"0 0 24 24\">\n                    <use href=\"#dot\"><\/use>\n                <\/svg>\n              Search is evolving            <\/div>\n                                <h2 class=\"text-35\"><p>Why AI Search<br \/> Optimisation Matters<\/p>\n<\/h2>\n          \n                      <div\n              class=\"content sm:w-11\/12 lg:w-full\">\n              <p>AI platforms like ChatGPT, Perplexity and Google\u2019s AI Overviews are changing how people find information. Traditional rankings alone are no longer enough. <\/p>\n<p>Generative Engine Optimisation (GEO) helps your brand stay visible, ensuring your content is understood, trusted and surfaced by the intelligent systems shaping modern search.<\/p>\n            <\/div>\n                              \n                      <div class=\"w-full mt-4\">\n                  <div class=\"pill-texts-swiper swiper\">\n                    <div class=\"swiper-wrapper\">\n                                                  <div class=\"swiper-slide\">\n                              <div class=\"pill-text\">\n                                <span class=\"text-red\">80%<\/span>\u00a0of searches are now handled by AI tools                              <\/div>\n                            <\/div>\n                                                                          <div class=\"swiper-slide\">\n                              <div class=\"pill-text\">\n                                <span class=\"text-red\">52%<\/span> of users choose AI answers over websites                              <\/div>\n                            <\/div>\n                                                                          <div class=\"swiper-slide\">\n                              <div class=\"pill-text\">\n                                Around <span class=\"text-red\">50 %<\/span> of searches feature AI summaries                              <\/div>\n                            <\/div>\n                                                                          <div class=\"swiper-slide\">\n                              <div class=\"pill-text\">\n                                AI summaries drop CTR by around <span class=\"text-red\">61 percent.<\/span>                              <\/div>\n                            <\/div>\n                                                                          <div class=\"swiper-slide\">\n                              <div class=\"pill-text\">\n                                AI now influences <span class=\"text-red\">62 percent<\/span> of brand discoveries.                              <\/div>\n                            <\/div>\n                                                                  <\/div>\n                  <\/div>\n              <\/div>\n                    \n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- geo-boxed-content --><section class=\"section geo geo-boxed-content inverted  pt-layout-sm pb-layout-sm\">\n  <div class=\"container\">\n    <div class=\"row gap-8\">\n      <div class=\"bg bg-black\">\n      <\/div>\n\n      <!-- Content -->\n      <div class=\"content lg:w-1\/3\">\n        <div>\n                          <div class=\"subtitle text-red\">\n                <svg class=\"icon\" width=\"20\" height=\"20\" fill=\"none\" viewBox=\"0 0 24 24\">\n                    <use href=\"#dot\"><\/use>\n                <\/svg>\n                GEO Case Study               <\/div>\n                                      <div class=\"title mb-4\">\n                <h2><span class=\"green-highlight\">140% increase<\/span> <span class=\"text-gray\">in LLM and AI search traffic <\/span><\/h2>\n              <\/div>\n                    <\/div>\n                  <div class=\"flex content\">\n            <p>We moved Farringdon\u2019s from a traditional SEO focus to a GEO led strategy aimed at AI search visibility. With LLM optimised content and entity reinforcement the brand saw a strong uplift in AI driven traffic. <\/p>\n          <\/div>\n                <div class=\"buttons flex gap-8\">\n                    <\/div>\n      <\/div>\n      <div class=\"flex flex-col items-end justify-between gap-8 lg:w-5\/12\">\n                      <figure class=\"hidden w-1\/3 lg:block\">\n                <img decoding=\"async\" width=\"262\" height=\"46\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/faringdons-geo-logo.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>            <\/figure>\n                    \n                        <figure class=\"media\">\n              <video playsinline data-autoplay-in-viewport=\"true\" preload=\"none\" muted  poster=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-example.png\"  >\n              <source type=\"video\/mp4\" data-src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-example.mp4\" \/>\n              Your browser does not support the video tag.\n              <\/video>\n            <\/figure>\n          \n                <\/div>\n                <div class=\"callout-content flex flex-col justify-center relative\">\n                              <figure class=\"absolute\">\n                    <img decoding=\"async\" width=\"2560\" height=\"2165\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-scaled.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-scaled.webp 2560w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-300x254.webp 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-1024x866.webp 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-768x649.webp 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-1536x1299.webp 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-2048x1732.webp 2048w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-576x487.webp 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-1366x1155.webp 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-1600x1353.webp 1600w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-3-1-1920x1624.webp 1920w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                <\/figure>\n                            <div class=\"title\">\n                <h3>\n                  <span class=\"highlight-black\">62% Growth<\/span> in recent AI Mentions                <\/h3>\n              <\/div>\n              \n          <\/div>\n          \n          <\/div>\n  <\/div>\n\n<\/section>\n\n<!-- geo-cards-image -->\r\n<section class=\"section geo geo-cards-image  pt-layout-sm pb-layout-sm\">\r\n  <div class=\"bg bg-white\"><\/div>\r\n\r\n  <div class=\"container\">\r\n\r\n    <!-- Header -->\r\n    <div class=\"w-full text-center mb-12 lg:w-1\/2 mx-auto\">\r\n              <div class=\"subtitle\">\r\n          <svg class=\"icon\" width=\"20\" height=\"20\" fill=\"none\" viewBox=\"0 0 24 24\">\r\n              <use href=\"#dot\"><\/use> \r\n          <\/svg>\r\n          <span class=\"text-red\">The Real Risk For Brands<\/span>\r\n        <\/div>\r\n      \r\n              <h2>Why Most Businesses Lose Visibility in AI Search <\/h2>\r\n      \r\n    <\/div>\r\n\r\n    <!-- Body -->\r\n    <div class=\"row gap-12\">\r\n\r\n      <!-- Left: Cards -->\r\n              <div class=\"w-full lg:w-5\/12\">\r\n          <div class=\"h-full cards flex flex-col justify-center gap-6\">\r\n\r\n                          <div class=\"card row gap-8\" style=\"--clr:#C7FE00;\">\r\n                \r\n                                  <div class=\"card-icon\">\r\n                      <img decoding=\"async\" width=\"60\" height=\"60\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Group-783.svg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <\/div>\r\n                \r\n                <div class=\"card-body flex-1\">\r\n                                        <div class=\"title\">\r\n                        <h3 class=\"h4\">AI engines fail to understand your content <\/h3>\r\n                      <\/div>\r\n                  \r\n                                      <div class=\"content\">\r\n                        <p>\r\n                      If content is not structured for LLMs it is skipped or misinterpreted. Strong entities and clarity matter more than keywords.                       <\/p>\r\n                    <\/div>\r\n                                  <\/div>\r\n\r\n              <\/div>\r\n                          <div class=\"card row gap-8\" style=\"--clr:#FF6590;\">\r\n                \r\n                                  <div class=\"card-icon\">\r\n                      <img decoding=\"async\" width=\"58\" height=\"58\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Group-782.svg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <\/div>\r\n                \r\n                <div class=\"card-body flex-1\">\r\n                                        <div class=\"title\">\r\n                        <h3 class=\"h4\">Competitors appear first in AI responses <\/h3>\r\n                      <\/div>\r\n                  \r\n                                      <div class=\"content\">\r\n                        <p>\r\n                      AI platforms surface brands they trust and understand. Weak signals mean you are invisible even when ranking well.                       <\/p>\r\n                    <\/div>\r\n                                  <\/div>\r\n\r\n              <\/div>\r\n                          <div class=\"card row gap-8\" style=\"--clr:#FE0048;\">\r\n                \r\n                                  <div class=\"card-icon\">\r\n                      <img decoding=\"async\" width=\"60\" height=\"60\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Frame-782.svg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <\/div>\r\n                \r\n                <div class=\"card-body flex-1\">\r\n                                        <div class=\"title\">\r\n                        <h3 class=\"h4\">SEO alone no longer protects your visibility <\/h3>\r\n                      <\/div>\r\n                  \r\n                                      <div class=\"content\">\r\n                        <p>\r\n                      AI overviews replace traditional listings and push organic links down. GEO covers what SEO no longer can.                       <\/p>\r\n                    <\/div>\r\n                                  <\/div>\r\n\r\n              <\/div>\r\n            \r\n          <\/div>\r\n        <\/div>\r\n      \r\n      <!-- Right: Image \/ Media -->\r\n\r\n        <div class=\"w-full h-full lg:flex-1\">\r\n          <figure class=\"media\">\r\n              \r\n                        <video playsinline data-autoplay-in-viewport=\"true\" preload=\"none\" muted  poster=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-Problem.png\"  >\r\n              <source type=\"video\/mp4\" data-src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-Problem.mp4\" \/>\r\n              Your browser does not support the video tag.\r\n              <\/video>\r\n\r\n                      <\/figure>\r\n        <\/div>\r\n\r\n\r\n    <\/div>\r\n  <\/div>\r\n<\/section>\r\n\n\n<!-- geo-cards --><section class=\"section geo geo-cards inverted\">\n  <div class=\"bg bg-black\"><\/div>\n\n  <div class=\"container\">\n          <div class=\"cards-outer\">\n        <div class=\"cards-wrapper flex\">\n          <nav class=\"sidebar lg:w-1\/3\">\n              <div class=\"w-full\">\n                                  <h2>What does <span class=\"highlight-green\">GEO and AI<\/span> search optimisation do for <span class=\"highlight-red\">your business<\/span>?<\/h2>\n                                                  <div class=\"content\">\n                    GEO refocuses your existing search work so AI engines can understand, trust, and surface your brand more often.                   <\/div>\n                              <\/div>\n          <\/nav>\n          <div class=\"grow\">\n            <dl class=\"cards w-full\">\n                                <div class=\"card\">\n                    <div class=\"row gap-4\">\n                                                <div class=\"counter w-1\/3\">\n                              1.\n                          <\/div>\n                          <div class=\"card-content\">\n                            <div class=\"card-content-inner\">\n                              <h3>Increase AI answer visibility<\/h3>\n                              <p>Help your brand appear inside AI responses when users ask for products, services, and advice in your space.<\/p>\n                            <\/div>\n                          <\/div>\n                                          <\/div>\n                  <\/div>\n                                                <div class=\"card\">\n                    <div class=\"row gap-4\">\n                                                <div class=\"counter w-1\/3\">\n                              2.\n                          <\/div>\n                          <div class=\"card-content\">\n                            <div class=\"card-content-inner\">\n                              <h3>Make content easier to trust <\/h3>\n                              <p>Structure and enrich pages so LLMs can interpret them correctly and pull you into more answers.<\/p>\n                            <\/div>\n                          <\/div>\n                                          <\/div>\n                  <\/div>\n                                                <div class=\"card\">\n                    <div class=\"row gap-4\">\n                                                <div class=\"counter w-1\/3\">\n                              3.\n                          <\/div>\n                          <div class=\"card-content\">\n                            <div class=\"card-content-inner\">\n                              <h3>Win AI led search traffic <\/h3>\n                              <p>Capture visits from users who start inside AI tools rather than traditional search pages.<\/p>\n                            <\/div>\n                          <\/div>\n                                          <\/div>\n                  <\/div>\n                                                <div class=\"card\">\n                    <div class=\"row gap-4\">\n                                                <div class=\"counter w-1\/3\">\n                              4.\n                          <\/div>\n                          <div class=\"card-content\">\n                            <div class=\"card-content-inner\">\n                              <h3>Strengthen your brand entity <\/h3>\n                              <p>Reinforce how your brand, people, and products are understood across the web.<\/p>\n                            <\/div>\n                          <\/div>\n                                          <\/div>\n                  <\/div>\n                                                <div class=\"card\">\n                    <div class=\"row gap-4\">\n                                                <div class=\"counter w-1\/3\">\n                              5.\n                          <\/div>\n                          <div class=\"card-content\">\n                            <div class=\"card-content-inner\">\n                              <h3>Improve conversion quality <\/h3>\n                              <p>Attract higher intent users who arrive from AI answers with clear questions and buying signals.<\/p>\n                            <\/div>\n                          <\/div>\n                                          <\/div>\n                  <\/div>\n                                                <div class=\"card\">\n                    <div class=\"row gap-4\">\n                                                <div class=\"counter w-1\/3\">\n                              6.\n                          <\/div>\n                          <div class=\"card-content\">\n                            <div class=\"card-content-inner\">\n                              <h3>Protect future search visibility <\/h3>\n                              <p>Stay visible as AI engines evolve so you are not reliant on one channel or one type of ranking.<\/p>\n                            <\/div>\n                          <\/div>\n                                          <\/div>\n                  <\/div>\n                                          <\/dl>\n          <\/div>\n        <\/div>\n      <\/div>\n      <\/div>\n<\/section>\n\n<!-- geo-slider -->\r\n<section class=\"section geo geo-slider geo-swiper inverted  pb-layout-sm\">\r\n\r\n  <div class=\"container\">\r\n\r\n            <div class=\"swiper\">\r\n          <div class=\"bg bg-black\"><\/div>\r\n          <div class=\"swiper-pagination\">\r\n                            <div class=\"slide-1\">\r\n                    Phase 1                <\/div>\r\n                            <div class=\"slide-2\">\r\n                    Phase 2                <\/div>\r\n                            <div class=\"slide-3\">\r\n                    Phase 3                <\/div>\r\n              \r\n          <\/div>\r\n          <div class=\"swiper-wrapper\">\r\n\r\n                          <div class=\"swiper-slide\">\r\n                <div class=\"geo-slider-slide\">\r\n\r\n                                      <div class=\"geo-slider-slide-header\">\r\n                        <div class=\"flex items-start justify-center w-fit\">\r\n                          <span class=\"text-green super-text\">01<\/span>\r\n                                                      <h2>Strategy Bespoke AI strategy <\/h2>\r\n                                                  <\/div>\r\n                                              <div class=\"content\">\r\n                          We identify where GEO can deliver the strongest gains based on your market, audience and competitors.                         <\/div>\r\n                                          <\/div>\r\n                  \r\n                                      <div class=\"cards w-full geo-cards-grid\">\r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"168\" height=\"168\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/bespoke-ai.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/bespoke-ai.webp 168w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/bespoke-ai-150x150.webp 150w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/bespoke-ai-24x24.webp 24w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/bespoke-ai-48x48.webp 48w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/bespoke-ai-96x96.webp 96w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>Bespoke AI Strategy<\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          Market and audience analysis to define your GEO focus.                                                                    <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"175\" height=\"95\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/entity-audit.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>Entity and visibility audit<\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          We review how AI systems interpret your brand across key signals, content and external references.                                                                     <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"160\" height=\"108\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/ai-readieness.webp\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>AI readiness planning <\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          We define the structural, content and off site improvements needed to prepare your brand for AI search.                                                                     <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                          <\/div>\r\n                  \r\n                <\/div>\r\n              <\/div>\r\n                          <div class=\"swiper-slide\">\r\n                <div class=\"geo-slider-slide\">\r\n\r\n                                      <div class=\"geo-slider-slide-header\">\r\n                        <div class=\"flex items-start justify-center w-fit\">\r\n                          <span class=\"text-green super-text\">02<\/span>\r\n                                                      <h2>Optimisation Technical LLM optimisation <\/h2>\r\n                                                  <\/div>\r\n                                              <div class=\"content\">\r\n                          We optimise your core pages so they\u2019re interpreted accurately by large language models.                         <\/div>\r\n                                          <\/div>\r\n                  \r\n                                      <div class=\"cards w-full geo-cards-grid\">\r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"283\" height=\"339\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Technical-LLM-optimisation.png\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Technical-LLM-optimisation.png 283w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Technical-LLM-optimisation-250x300.png 250w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>Technical LLM optimisation<\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          We analyse how large language models read your core pages, pinpoint any ambiguity in entities or structure, and adjust content so AI systems interpret your brand accurately.                                                                    <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"343\" height=\"327\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-enhanced-content.png\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-enhanced-content.png 343w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-enhanced-content-300x286.png 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-enhanced-content-24x24.png 24w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>GEO enhanced content<\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          We improve key pages with entity clarity, natural language patterns and AI friendly structure.                                                                    <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"355\" height=\"291\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Schema-and-knowledge-signals.png\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Schema-and-knowledge-signals.png 355w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Schema-and-knowledge-signals-300x246.png 300w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>Schema and knowledge signals<\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          We apply structured data and entity markup that strengthens how AI engines process your brand.                                                                    <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                          <\/div>\r\n                  \r\n                <\/div>\r\n              <\/div>\r\n                          <div class=\"swiper-slide\">\r\n                <div class=\"geo-slider-slide\">\r\n\r\n                                      <div class=\"geo-slider-slide-header\">\r\n                        <div class=\"flex items-start justify-center w-fit\">\r\n                          <span class=\"text-green super-text\">03<\/span>\r\n                                                      <h2>Authority building<\/h2>\r\n                                                  <\/div>\r\n                                              <div class=\"content\">\r\n                          We build authoritative mentions and references that improve AI trust and recognition.                         <\/div>\r\n                                          <\/div>\r\n                  \r\n                                      <div class=\"cards w-full geo-cards-grid\">\r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"396\" height=\"354\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Reinforcement-Citation-and-authority-building-.png\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Reinforcement-Citation-and-authority-building-.png 396w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Reinforcement-Citation-and-authority-building--300x268.png 300w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>Reinforcement Citation and authority building <\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          We strengthen the signals AI models use to judge credibility by increasing high quality citations, cross references and supporting mentions across trusted sources.                                                                    <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"292\" height=\"325\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Community-and-topical-engagement.png\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Community-and-topical-engagement.png 292w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Community-and-topical-engagement-270x300.png 270w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>Community and topical engagement<\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          We strengthen your brand presence across relevant discussions and channels.                                                                     <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                                                        <div class=\"card\">\r\n                            <div class=\"row\">\r\n                                <div class=\"card-title\">\r\n                                                                            <figure>\r\n                                            <img decoding=\"async\" width=\"357\" height=\"279\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/tracking-and-refinment.png\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/tracking-and-refinment.png 357w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/tracking-and-refinment-300x234.png 300w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                        <\/figure>\r\n                                                                                                              <h3>AI mention tracking and refinement <\/h3>\r\n                                                                    <\/div>\r\n                                <div class=\"card-content\">\r\n                                                                          We track how often your brand appears across AI platforms and refine the strategy based on new opportunities.                                                                    <\/div>\r\n                                 \r\n                            <\/div>\r\n                          <\/div>\r\n                        \r\n                                          <\/div>\r\n                  \r\n                <\/div>\r\n              <\/div>\r\n            \r\n          <\/div>\r\n\r\n          <div class=\"swiper-button-prev\">\r\n            <svg width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n                <path d=\"M8.35352 16.5L0.353516 8.5M0.353516 8.5L8.35352 0.5M0.353516 8.5L15.8535 8.5\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"bevel\"\/>\r\n            <\/svg>\r\n          <\/div>\r\n          <div class=\"swiper-button-next\">\r\n            <svg width=\"17\" height=\"17\" viewBox=\"0 0 17 17\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n              <path d=\"M8 16.5L16 8.5M16 8.5L8 0.5M16 8.5L0.5 8.5\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"bevel\"\/>\r\n            <\/svg>\r\n           <\/div>\r\n        <\/div>\r\n    \r\n\r\n  <\/div>\r\n\r\n<\/section>\r\n\n\n<!-- three-left-text-right --><section class=\"section content-images scrolly padded  pt-layout-sm pb-layout-sm\">\n  <div class=\"bg bg-padded bg-white\"><\/div>\n  <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"w-full sm:w-5\/6\">\n                  <div class=\"subtitle mb-0\">\n            <svg width=\"20\" height=\"20\" fill=\"none\" viewBox=\"0 0 24 24\"> <use href=\"#dot\"><\/use> <\/svg>\n            Why CreativeWeb          <\/div>\n                          <h2 class=\"mb-0\" data-split-text><p>Experts Leading the Future of Search<\/p>\n<\/h2>\n              <\/div>\n    <\/div>\n    <div class=\"row items-center  mt-layout-sm justify-between\">\n              <div class=\"w-full sm:w-6\/12\">\n          <div class=\"comp comp-3\">\n            <div class=\"comp-body !gap-6\">\n                              <figure>\n                  <img width=\"1872\" height=\"1248\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team.webp 1872w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team-300x200.webp 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team-1024x683.webp 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team-768x512.webp 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team-1536x1024.webp 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team-576x384.webp 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team-1366x911.webp 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team-1600x1067.webp 1600w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                <\/figure>\n                                            <figure>\n                  <img width=\"1872\" height=\"1248\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5.webp 1872w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5-300x200.webp 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5-1024x683.webp 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5-768x512.webp 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5-1536x1024.webp 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5-576x384.webp 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5-1366x911.webp 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team5-1600x1067.webp 1600w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                <\/figure>\n                                            <figure>\n                  <img width=\"1872\" height=\"1248\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2.webp 1872w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2-300x200.webp 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2-1024x683.webp 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2-768x512.webp 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2-1536x1024.webp 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2-576x384.webp 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2-1366x911.webp 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/CreativeWeb-Team2-1600x1067.webp 1600w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                <\/figure>\n                          <\/div>\n          <\/div>\n        <\/div>\n            <div class=\"w-full sm:w-5\/12 mt-12 sm:mb-0\">\n        <div class=\"inner\">\n                                          <div\n              class=\"content sm:w-11\/12 lg:w-full\">\n              <p data-start=\"144\" data-end=\"620\"><strong>CreativeWeb<\/strong> brings together a team of digital specialists who blend creativity with technical expertise to deliver powerful GEO campaigns. Having worked on more than 500 bespoke websites with tailored digital marketing strategies, we understand what it takes to build visibility that lasts.<\/p>\n<p data-start=\"144\" data-end=\"620\">Our marketing, SEO, content and development experts collaborate to craft strategies that evolve with technology, keeping your brand ahead of the curve as search moves into the AI era.<\/p>\n            <\/div>\n                                <a\n              href=\"#footer\"\n              target=\"_self\"\n              class=\"btn btn-outline-pink\"\n              data-mp>\n              <span class=\"btn-bg\" data-mp-item data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n              <span class=\"btn-label\" data-mp-item>Get a Bespoke GEO Plan<\/span>\n            <\/a>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- awards-badges --><section class=\"section awards-badges bg-white pt-layout-sm pb-layout-sm\">\n  <div class=\"container\">\n    <!-- Awards Marquee -->\n    <div class=\"awards-marquee justify-center\">\n      <!-- Award Badge -->\n                <div class=\"awards-marquee-item\">\n            <div class=\"award-badge award-badge-beige\">\n                                <img width=\"106\" height=\"30\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/01\/logo-clutch.svg\" class=\"award-badge-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                              <div class=\"award-badge-content\">\n                    70+ REVIEWS                                            <div class=\"rate\">\n                          <i class=\"i i-star active\"><\/i>\n                          <i class=\"i i-star active\"><\/i>\n                          <i class=\"i i-star active\"><\/i>\n                          <i class=\"i i-star active\"><\/i>\n                          <i class=\"i i-star active\"><\/i>\n                          <span>5.0<\/span>\n                        <\/div>\n                                      <\/div>\n                          <\/div>\n          <\/div>\n                <div class=\"awards-marquee-item\">\n            <div class=\"award-badge award-badge-beige\">\n                                <img width=\"75\" height=\"80\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/Group.svg\" class=\"award-badge-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                              <div class=\"award-badge-content\">\n                    TOP GEO<br \/>\r\nAGENCY                                      <\/div>\n                          <\/div>\n          <\/div>\n                <div class=\"awards-marquee-item\">\n            <div class=\"award-badge award-badge-beige\">\n                                <img width=\"97\" height=\"27\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/01\/logo-ahrefs.svg\" class=\"award-badge-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                              <div class=\"award-badge-content\">\n                    SEO<br \/>\r\nAGENCY                                      <\/div>\n                          <\/div>\n          <\/div>\n                <div class=\"awards-marquee-item\">\n            <div class=\"award-badge award-badge-beige\">\n                                <img width=\"160\" height=\"60\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/01\/logo-rankwatch.svg\" class=\"award-badge-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                              <div class=\"award-badge-content\">\n                    LEADING<br \/>\r\nAGENCY                                      <\/div>\n                          <\/div>\n          <\/div>\n                <div class=\"awards-marquee-item\">\n            <div class=\"award-badge award-badge-beige\">\n                                <img width=\"58\" height=\"58\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/01\/logo-google.svg\" class=\"award-badge-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                                              <div class=\"award-badge-content\">\n                    GOOGLE<br \/>\r\nPARTNER                                      <\/div>\n                          <\/div>\n          <\/div>\n          <\/div>\n  <\/div>\n<\/section>\n\n\n<!-- latest-news --><section class=\"section latest-news pt-layout-sm pb-layout-sm\">\n  <div class=\"container\">\n\n          <div class=\"row items-center justify-between mb-8\">\n        <div class=\"col-auto\">\n                      <div class=\"subtitle\">\n              <svg class=\"icon\" width=\"20\" height=\"20\" fill=\"none\" viewBox=\"0 0 24 24\">\n                <use href=\"#dot\"><\/use>\n              <\/svg>\n              Our AI Insights            <\/div>\n          \n                      <h2>Read more about GEO &#038; AI Optimisation<\/h2>\n                  <\/div>\n\n        <div class=\"col-auto\">\n          <a\n            href=\"\/blog\/\"\n            target=\"_self\"\n            class=\"btn btn-dark\"\n            data-mp>\n            <span class=\"btn-bg\" data-mp-item data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n            <span class=\"btn-label btn-dark\" data-mp-item>View All Insights<\/span>\n          <\/a>\n        <\/div>\n      <\/div>\n    \n          <div class=\"news-swiper swiper overflow-visible\">\n        <div class=\"swiper-wrapper\">\n                      <div class=\"swiper-slide single h-auto\">\n              <a\n  href=\"https:\/\/www.cbwebsitedesign.co.uk\/geo-ai\/how-to-rank-on-chatgpt-and-bing-copilot-in-2026-full-guide\/\"\n  class=\"news-card flex flex-col justify-between h-full  video-hover \"\n  data-cursor=\"arrow\">\n  <div>\n          <figure class=\"news-card-image\">\n        <img width=\"2211\" height=\"1164\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026.png 2211w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-300x158.png 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-1024x539.png 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-768x404.png 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-1536x809.png 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-2048x1078.png 2048w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-576x303.png 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-1366x719.png 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-1600x842.png 1600w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/how-to-rank-on-chatgpt-and-bing-copilot-2026-1920x1011.png 1920w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <video muted loop playsinline preload=\"none\" data-src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/How-to-Rank-on-ChatGPT-and-Bing-Copilot-in-2026.mp4\"><\/video>\n        \n              <\/figure>\n        <div class=\"news-card-content mb-8\">\n      <h4>How to Rank on ChatGPT and Bing Copilot in 2026 [Full Guide]<\/h4>\n      Search is no longer confined to blue links. In 2025, ChatGPT Search handles more than a billion queries each week,&#8230;    <\/div>\n  <\/div>\n<div class=\"news-card-bottom\">\n            <ul class=\"tags\">\n                  <li>GEO &amp; AI<\/li>\n              <\/ul>\n        <div class=\"arrow-indicator\"><\/div>\n  <\/div>\n\n\n\n<\/a>            <\/div>\n                      <div class=\"swiper-slide single h-auto\">\n              <a\n  href=\"https:\/\/www.cbwebsitedesign.co.uk\/geo-ai\/geo-vs-seo-how-generative-search-is-changing-online-visibility\/\"\n  class=\"news-card flex flex-col justify-between h-full  video-hover \"\n  data-cursor=\"arrow\">\n  <div>\n          <figure class=\"news-card-image\">\n        <img width=\"2211\" height=\"1164\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation.webp\" class=\"attachment-full size-full\" alt=\"Generative Engine Optimisation\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation.webp 2211w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-300x158.webp 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-1024x539.webp 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-768x404.webp 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-1536x809.webp 1536w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-2048x1078.webp 2048w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-576x303.webp 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-1366x719.webp 1366w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-1600x842.webp 1600w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-Engine-Optimisation-1920x1011.webp 1920w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <video muted loop playsinline preload=\"none\" data-src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/12\/GEO-vs-SEO-How-Generative-Search-Is-Changing-Online-Visibility.mp4\"><\/video>\n        \n              <\/figure>\n        <div class=\"news-card-content mb-8\">\n      <h4>GEO vs SEO: How Generative Search Is Changing Online Visibility<\/h4>\n      Artificial intelligence isn&#8217;t just changing companies\u2019 workflows, but also their online visibility. Half of consumers use AI-powered search engines, consciously&#8230;    <\/div>\n  <\/div>\n<div class=\"news-card-bottom\">\n            <ul class=\"tags\">\n                  <li>GEO &amp; AI<\/li>\n              <\/ul>\n        <div class=\"arrow-indicator\"><\/div>\n  <\/div>\n\n\n\n<\/a>            <\/div>\n                      <div class=\"swiper-slide single h-auto\">\n              <a\n  href=\"https:\/\/www.cbwebsitedesign.co.uk\/geo-ai\/generative-seo-a-beginners-playbook-for-marketing-agencies\/\"\n  class=\"news-card flex flex-col justify-between h-full  video-hover \"\n  data-cursor=\"arrow\">\n  <div>\n          <figure class=\"news-card-image\">\n        <img width=\"1474\" height=\"894\" src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/generative-seo-beginners-playbook-marketing-agencies.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/generative-seo-beginners-playbook-marketing-agencies.png 1474w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/generative-seo-beginners-playbook-marketing-agencies-300x182.png 300w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/generative-seo-beginners-playbook-marketing-agencies-1024x621.png 1024w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/generative-seo-beginners-playbook-marketing-agencies-768x466.png 768w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/generative-seo-beginners-playbook-marketing-agencies-576x349.png 576w, https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/generative-seo-beginners-playbook-marketing-agencies-1366x828.png 1366w\" sizes=\"auto, (max-width: 576px) 576px,(max-width: 768px) 768px,(max-width: 1024px) 1024px,(max-width: 1366px) 1366px,(max-width: 1600px) 1600px,100vw\" \/>                  <video muted loop playsinline preload=\"none\" data-src=\"https:\/\/www.cbwebsitedesign.co.uk\/wp-content\/uploads\/2025\/11\/Generative-SEO-alt.mp4\"><\/video>\n        \n              <\/figure>\n        <div class=\"news-card-content mb-8\">\n      <h4>Generative SEO: A Beginner\u2019s Playbook for Marketing Agencies<\/h4>\n      Generative SEO is reshaping how brands get discovered online. Traditional SEO helped you rank on Google. Generative SEO gets your&#8230;    <\/div>\n  <\/div>\n<div class=\"news-card-bottom\">\n            <ul class=\"tags\">\n                  <li>GEO &amp; AI<\/li>\n              <\/ul>\n        <div class=\"arrow-indicator\"><\/div>\n  <\/div>\n\n\n\n<\/a>            <\/div>\n                            <\/div>\n      <\/div>\n      <div class=\"swiper-scrollbar\"><\/div>\n\n    \n  <\/div>\n<\/section>\n\n\n<!-- faq -->    \n<section class=\"section faqs overflow-hidden pt-layout-sm pb-layout-sm\">\n\n  <div class=\"container relative\">\n    <div class=\"row justify-between\">\n      <!-- Heading -->\n      <div class=\"w-full sm:w-1\/3\">\n                  <div class=\"subtitle mb-layout-xs\">\n            <svg class=\"icon\" width=\"20\" height=\"20\" fill=\"none\" viewBox=\"0 0 24 24\">\n              <use href=\"#dot\"><\/use>\n            <\/svg>\n            FAQ          <\/div>\n                          <h2>Frequently Asked Questions<\/h2>\n                      <\/div>\n\n      <!-- FAQ -->\n              <!-- Mark this block as an FAQPage -->\n        <div class=\"w-full sm:w-3\/5\" itemscope itemtype=\"https:\/\/schema.org\/FAQPage\">\n          <dl class=\"accordion lg:mt-12\" data-chris >\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">What is GEO \/ Generative Engine Optimisation?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>GEO, short for Generative Engine Optimisation, is the process of improving how your brand appears within AI-powered search results. It focuses on making your content readable, trusted and reference-worthy by large language models such as ChatGPT, Google\u2019s AI Overviews and Perplexity.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                              <div data-question-group>\n                          <div class=\"flex gap-4 mb-4\" data-question-ask>\n                            <strong>Did this answer your question?<\/strong>\n                            <span class=\"relative text-green cursor-pointer\" data-question=\"yes\">\n                              Yes\n                              <div class=\"faq-pop-up\" data-question-display=\"yes\">\n                                That\u2019s great glad we could help!\n                                <a href=\"\/contact-us\/\" target=\"_self\" class=\"btn btn-pink btn-small\" data-mp=\"\">\n                                  <span class=\"btn-bg\" data-mp-item=\"\" data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                                  <span class=\"btn-label\" data-mp-item=\"\">\n                                                                          Start a Project                                                                      <\/span>\n                                <\/a>\n                              <\/div>\n                            <\/span>\n                            <span class=\"relative text-red cursor-pointer\" data-question=\"no\">\n                              No\n                              <div class=\"faq-pop-up\" data-question-display=\"no\">\n                                No problem, one of our experts can give you a more in-depth answer.\n                                <a href=\"\/contact-us\/\" target=\"_self\" class=\"btn btn-pink btn-small\" data-mp=\"\">\n                                  <span class=\"btn-bg\" data-mp-item=\"\" data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                                  <span class=\"btn-label\" data-mp-item=\"\">Ask our Experts<\/span>\n                                <\/a>\n                              <\/div>\n                            <\/span>\n                          <\/div>\n                        <\/div>\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">What exactly is GEO and how is it different from SEO?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>GEO stands for Generative Engine Optimisation. It focuses on improving how AI systems read, interpret and reference your brand when producing answers. Traditional SEO is about ranking pages. GEO is about being understood as an entity and cited inside AI summaries. AI platforms do not rely on links or standard ranking factors. They rely on meaning, clarity, structure, semantic signals, external citations and entity strength. GEO sits alongside SEO but solves a very different problem: visibility inside AI generated results.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">Why do AI engines struggle to understand most websites?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>Most websites are written only for humans. AI models need structured signals, clear entities, relationship cues and consistent language to build an accurate picture of a brand. Without schema, entity definitions, disambiguation, internal linking patterns and external signals, AI systems often misinterpret who you are, what you do and whether you are credible enough to cite. This is why many strong brands are simply not appearing in AI answers yet.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">What will GEO actually change on my website?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>GEO touches content, structure, metadata, schema, topical relationships and how your brand is represented off site. We refine key pages so they follow natural language patterns that suit LLM interpretation. We apply structured data and entity markup that clarifies products, services, people and locations. We fix ambiguity and improve internal referencing. The goal is to make your website easy for an AI system to understand, not just a search crawler.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                              <div data-question-group>\n                          <div class=\"flex gap-4 mb-4\" data-question-ask>\n                            <strong>Did this answer your question?<\/strong>\n                            <span class=\"relative text-green cursor-pointer\" data-question=\"yes\">\n                              Yes\n                              <div class=\"faq-pop-up\" data-question-display=\"yes\">\n                                That\u2019s great glad we could help!\n                                <a href=\"\/contact-us\/\" target=\"_self\" class=\"btn btn-pink btn-small\" data-mp=\"\">\n                                  <span class=\"btn-bg\" data-mp-item=\"\" data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                                  <span class=\"btn-label\" data-mp-item=\"\">\n                                                                          Start a Project                                                                      <\/span>\n                                <\/a>\n                              <\/div>\n                            <\/span>\n                            <span class=\"relative text-red cursor-pointer\" data-question=\"no\">\n                              No\n                              <div class=\"faq-pop-up\" data-question-display=\"no\">\n                                No problem, one of our experts can give you a more in-depth answer.\n                                <a href=\"\/contact-us\/\" target=\"_self\" class=\"btn btn-pink btn-small\" data-mp=\"\">\n                                  <span class=\"btn-bg\" data-mp-item=\"\" data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                                  <span class=\"btn-label\" data-mp-item=\"\">Ask our Experts<\/span>\n                                <\/a>\n                              <\/div>\n                            <\/span>\n                          <\/div>\n                        <\/div>\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">Do AI engines use backlinks, and does GEO involve link building?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>AI engines do not treat backlinks the same way as Google does in traditional rankings. They do, however, use external references, citations and trusted sources as signals of authority. GEO link building is not about chasing domain authority. It is about acquiring citations and mentions that strengthen your brand entity, reinforce topical expertise and give AI systems more confidence in referencing your content inside answers.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">How long does it take to see results from GEO?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>Most brands see initial improvements within the first month once technical and structural issues are fixed. Stronger gains come as content is reshaped, entity signals mature and citation work builds authority. AI generated answers update quickly in some platforms and slowly in others. Timeframes vary, but most clients see meaningful movement within the first twelve weeks and ongoing gains as reinforcement continues.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">Will GEO affect my traditional SEO performance?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>In most cases, GEO strengthens SEO because it improves clarity, intent, internal structure and topical relationships. Structured data, entity mapping, improved copy and clearer service definitions benefit both AI platforms and search engines. GEO is not a replacement for SEO. It is an expansion that prepares your website for a search environment that is moving toward summarisation and entity led visibility.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                              <div data-question-group>\n                          <div class=\"flex gap-4 mb-4\" data-question-ask>\n                            <strong>Did this answer your question?<\/strong>\n                            <span class=\"relative text-green cursor-pointer\" data-question=\"yes\">\n                              Yes\n                              <div class=\"faq-pop-up\" data-question-display=\"yes\">\n                                That\u2019s great glad we could help!\n                                <a href=\"\/contact-us\/\" target=\"_self\" class=\"btn btn-pink btn-small\" data-mp=\"\">\n                                  <span class=\"btn-bg\" data-mp-item=\"\" data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                                  <span class=\"btn-label\" data-mp-item=\"\">\n                                                                          Start a Project                                                                      <\/span>\n                                <\/a>\n                              <\/div>\n                            <\/span>\n                            <span class=\"relative text-red cursor-pointer\" data-question=\"no\">\n                              No\n                              <div class=\"faq-pop-up\" data-question-display=\"no\">\n                                No problem, one of our experts can give you a more in-depth answer.\n                                <a href=\"\/contact-us\/\" target=\"_self\" class=\"btn btn-pink btn-small\" data-mp=\"\">\n                                  <span class=\"btn-bg\" data-mp-item=\"\" data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                                  <span class=\"btn-label\" data-mp-item=\"\">Ask our Experts<\/span>\n                                <\/a>\n                              <\/div>\n                            <\/span>\n                          <\/div>\n                        <\/div>\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">How do you measure success with GEO when AI engines do not provide analytics?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>We track brand mentions, citations, inclusion in AI summaries, visibility within conversational search tools, LLM queries and downstream behaviour like traffic, engagement and conversions. We also monitor keyword groups that are likely to trigger summaries and assess whether your brand is being cited. While analytics are early, the industry now has reliable ways of monitoring AI driven visibility and influence across platforms.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">Will GEO help with Google\u2019s AI Overviews and Microsoft Copilot results?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>Yes. Both systems are entity focused and rely heavily on structured data, clarity and trusted references. If your content is not LLM friendly, you are unlikely to appear in these summaries even if you rank well in organic results. GEO improves the signals these AI engines use to decide which brands to feature inside their generated responses.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                          <\/div>\n                  <\/dd>\n                              <\/div>\n                          <!-- Each FAQ item is a Question, linked via mainEntity -->\n              <div class=\"accordion-item\" data-cursor=\"hover\" itemprop=\"mainEntity\" itemscope itemtype=\"https:\/\/schema.org\/Question\">\n                                  <dt class=\"accordion-item-title\">\n                    <h4 class=\"long\" itemprop=\"name\">Is GEO suitable for small businesses, or is it only for larger brands?<\/h4>\n                    <div class=\"icon\"><\/div>\n                  <\/dt>\n                \n                                  <dd class=\"accordion-item-content\">\n                    <div class=\"accordion-item-content-inner wysiwyg\">\n                      <!-- Accepted answer content -->\n                      <div itemprop=\"acceptedAnswer\" itemscope itemtype=\"https:\/\/schema.org\/Answer\">\n                        <div itemprop=\"text\">\n                          <p>Any brand that relies on search visibility benefits from GEO. Smaller brands often gain the most because AI engines flatten the playing field. If you have stronger entity clarity and better authority signals than larger competitors, AI systems may cite you regardless of domain authority. GEO is one of the few areas in digital marketing where small brands can move faster than big ones.<\/p>\n                        <\/div>\n                      <\/div>\n\n                      <!-- Feedback UI is left as-is, not part of the schema answer -->\n                                              <div data-question-group>\n                          <div class=\"flex gap-4 mb-4\" data-question-ask>\n                            <strong>Did this answer your question?<\/strong>\n                            <span class=\"relative text-green cursor-pointer\" data-question=\"yes\">\n                              Yes\n                              <div class=\"faq-pop-up\" data-question-display=\"yes\">\n                                That\u2019s great glad we could help!\n                                <a href=\"\/contact-us\/\" target=\"_self\" class=\"btn btn-pink btn-small\" data-mp=\"\">\n                                  <span class=\"btn-bg\" data-mp-item=\"\" data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n                                  <span class=\"btn-label\" data-mp-item=\"\">\n                                                                          Start a Project                                                                      <\/span>\n                                <\/a>\n                              <\/div>\n                            <\/span>\n                            <span class=\"relative text-red cursor-pointer\" data-question=\"no\">\n                              No\n                              <div class=\"faq-pop-up\" data-question-display=\"no\">\n                                No problem, one of our experts can give you a more in-depth answer.\n                                <a href=\"\/contact-us\/\" target=\"_self\" class=\"btn btn-pink btn-small\" data-mp=\"\">\n                                  <span class=\"btn-bg\" data-mp-item=\"\" data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n             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class=\"row justify-center text-center lg:py-12\">\n      <div class=\"w-full lg:w-3\/4 xl:w-1\/2\" data-fade-in-childs>\n                  <h2 class=\"h2\">Lets talk about your visibility in AI<\/h2>\n                          <p><span style=\"font-weight: 400;\">Visibility isn\u2019t luck, it\u2019s <strong>strategy<\/strong>. Through GEO optimisation, we craft smarter, sharper campaigns that make your brand stand out where others fade into the noise.<\/span><\/p>\n                          <a\n            href=\"https:\/\/meetings.hubspot.com\/zac54\/seo-team\"\n            target=\"_self\"\n            class=\"btn btn-outline\"\n            data-mp>\n            <span class=\"btn-bg\" data-mp-item data-mp-scale=\"1.05\" data-mp-d=\"0.2\"><\/span>\n            <span class=\"btn-label\" data-mp-item>Get Started Today<\/span>\n          <\/a>\n        \n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-11317","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cbwebsitedesign.co.uk\/wp-json\/wp\/v2\/pages\/11317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cbwebsitedesign.co.uk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cbwebsitedesign.co.uk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cbwebsitedesign.co.uk\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cbwebsitedesign.co.uk\/wp-json\/wp\/v2\/comments?post=11317"}],"version-history":[{"count":174,"href":"https:\/\/www.cbwebsitedesign.co.uk\/wp-json\/wp\/v2\/pages\/11317\/revisions"}],"predecessor-version":[{"id":13232,"href":"https:\/\/www.cbwebsitedesign.co.uk\/wp-json\/wp\/v2\/pages\/11317\/revisions\/13232"}],"wp:attachment":[{"href":"https:\/\/www.cbwebsitedesign.co.uk\/wp-json\/wp\/v2\/media?parent=11317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}